PHOSPHORUS

Phosphoro Cultural is a company that believes in the power of culture as a tool for social transformation.
Formed in 2007 by three friends who worked in corporate marketing and are passionate about culture, it works with projects encouraged by the Rouanet Law, creating bridges between companies, artists and communities through authentic and inclusive cultural experiences.

I was responsible for developing the Brand's entire Visual Identity, with strategic Branding work that sought to translate its soul at each point of contact.
From this, I prepared the Brand Manual, created institutional materials and communication pieces to strengthen the brand's presence and expand its connection with partners and different audiences.

The result is an elegant and timeless brand that expresses awareness of Phosphoro's role as an agent promoting cultural transformation.